The outcome-driven platform for advertisers and retailers
VTEX Ads is built for brand advertisers that demand performance and actionable intelligence, and for retailers that want to monetize their audiences, without adding operational complexity.
New agentic experience for managing campaigns, from setup to optimization.
Campaign creation, audience discovery, and budget allocation continuously optimized by AI, for advertisers to launch faster, target more precisely, and get higher ROAS.
Campaign Creation via Natural Language
Describe the goal and the agent reads the context, builds the campaign, and launches it. No forms, no media plans, no back-and-forth. The time between strategy and live campaign collapses, and smaller teams move at the speed of large agencies.
Canvas Visualization and Conversational Editing
Stop switching between tabs, tools, and approval flows. Manage every campaign, brand, and retailer in one place, and let the agent execute changes while you focus on what actually moves the needle.
Optimization with AI-Suggested Actions
Most campaign value is lost between launch and end, not because of bad strategy, but because no one had time to act on the signals. The agent monitors continuously, surfaces concrete recommendations, and makes sure you never miss the moment to act.
Every touchpoint in the shopper journey. One platform.
From the moment of discovery to the point of purchase - on your site, across the open web, and inside physical stores. VTEX Ads connects every touchpoint the shopper journey moves through.
On-Site
Publishers monetize prime digital real estate by turning site traffic into high-margin revenue. Advertisers capture high-intent shoppers at the point of purchase, with native placements that drive direct conversions and measurable ROI inside the retailer's own platform.
Off-site
Publishers extend the value of their first-party data beyond the storefront, creating new revenue streams across the open web. Advertisers reach precise, purchase-ready audiences wherever they browse, driving qualified traffic back to retail channels with trusted, commerce-native data.
In-store
Publishers unify digital and physical touchpoints, monetizing in-store screens and experiences at scale. Advertisers influence shoppers at the shelf, bridging online discovery with offline purchase and ensuring the shopper journey is seamless, measurable, and omnichannel from end to end.
Insights for
Brands
AI unlocking collaboration between brands and retailers
Data & Analytics
Uncover true market share and growth opportunities with generative AI. Analyze competitive landscapes, identify white spaces, and deploy media strategically to expand reach within retailer ecosystems.
Dynamic Pricing & Promo Insights
Predict shopper response and fine-tune media spend with AI-driven insights into pricing and promotional effectiveness, ensuring campaigns drive sales and enhance brand value across channels.
Shopper Strategy
Gain a 360-degree view of your target shopper. Our generative AI reveals detailed profiles, purchase behaviors, and media consumption, enabling hyper-targeted campaigns that resonate and convert, optimizing every media dollar.
