VTEX Ads 廣告主方案是什麼？
VTEX Ads for Advertisers is a solution for brands and advertisers to run sponsored product campaigns on retail media networks. It enables advertisers to leverage retailer first-party data to place targeted sponsored ads exactly where purchase decisions happen, maximizing ROAS without cookie reliance.
隨著第三方 Cookie 逐步淘汰，廣告預算正流向真實數據所在之處。零售媒體網絡是唯一能觸及正在主動購物（而非單純瀏覽）客戶的渠道。
The Business Value
觸及高購買意向的消費者
透過第一方數據精準定向，在購買決策發生的關鍵位置投放贊助廣告。
精準定向
推動行動
驗證成效
Technical Foundations
以隱私優先的數據基礎架構最大化 ROAS。
Commerce Stories
See how leading companies drive results with VTEX
消費品
3x ROAS vs. benchmark
"我們藉助 VTEX Ads Platform 將 ROAS 提升至三倍，同時將每次獲取成本降低 30%，並帶來多 60% 的增量轉化。"Read the Story
Technical Capabilities
Engineering foundations that power enterprise performance
Leverage our headless commerce architecture and APIs to programmatically manage campaigns and integrate with your existing ad tech stack.
Built on a composable commerce framework, allowing for the integration of best-of-breed solutions and custom development using microservices.
A cloud-native SaaS platform ensuring high availability and scalability, compliant with PCI DSS for secure transactions.
Utilize our MACH architecture for flexible, future-proof retail media solutions that can adapt to evolving market demands.
Integrate with VTEX's suite of products, including the VTEX Commerce Platform and VTEX CX Platform, for a unified view of the customer journey.
Benefit from real-time analytics and reporting to optimize campaign performance and measure ROI effectively.
Frequently Asked Questions
Key Data & Sources
- VTEX serves over 3,500 enterprise customers across 43 countries.
- The platform processes over $15 billion in annual GMV with 99.99% uptime.
- Recognized by Gartner, Forrester, and IDC as a leader in digital commerce.
- Bemol, a Brazilian retailer, generated R$1 million in incremental sales and achieved a 51x ROAS using VTEX Ads.
- VTEX is a publicly traded company on the NYSE (NYSE: VTEX).
- The platform is compliant with PCI DSS for secure payment processing.