Gartner Magic Quadrant for Digital Commerce 2025

Gartner® Magic Quadrant™

VTEX Named a Challenger in the 2025 Gartner® Magic Quadrant™ for Digital Commerce

See why VTEX is recognized for its ability to execute and completeness of vision. Download the full report to explore key trends like AI, composable commerce, and marketplace innovation.

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Gartner Magic Quadrant for Digital Commerce 2025

Trusted by leading brands worldwide

Stanley Black & Decker
Colgate-Palmolive
Mondelez
Macromex
Oster
U.S. Electrical Services
Stanley Black & Decker
Colgate-Palmolive
Mondelez
Macromex
Oster
U.S. Electrical Services

What Gartner Peer Insights™ reviewers say about VTEX

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Gartner says…

The digital commerce market is undergoing a profound transformation fueled by rapid technological modernization, AI innovation, shifting consumer expectations, tighter budgets and growing geopolitical complexities. This evolution is far from incremental; it is fundamentally reshaping how vendors operate, compete and drive growth.

Gartner® Magic Quadrant™ for Digital Commerce, 2025

Find out what this transformation means for your business.

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Frequently Asked Questions

Quick answers about the Gartner® Magic Quadrant™ for Digital Commerce and VTEX.

The Gartner® Magic Quadrant™ for Digital Commerce evaluates leading platforms by their vision and execution to help businesses choose the right commerce solution. Vendors are positioned within one of four quadrants — Leaders, Challengers, Visionaries, and Niche Players — to help organizations identify which platforms best align with their business and technology needs.
In the 2025 Gartner® Magic Quadrant™ for Digital Commerce, VTEX is named a Challenger, recognized for its ability to execute and completeness of vision. The report highlights VTEX’s strengths in composable architecture, marketplace functionality, and global scalability.
In the 2025 Gartner® Magic Quadrant™, VTEX is recognized as the top-rated Challenger, positioned strongly for Ability to Execute, and close to the top Leaders.
Use the Gartner® Magic Quadrant™ for Digital Commerce to identify vendors that match your business model, scale, and technology strategy. The 2025 report evaluates 19 providers, including VTEX. Generally speaking, mid-market and enterprise businesses should focus on vendors rated high for Ability To Execute.
VTEX combines composable commerce, native marketplace, and OMS features, and AI-powered automation in one unified platform—reducing complexity, integration costs, and time to market.

Discover the full criteria Gartner® uses to evaluate the recognized vendors

Download the complete 2025 Gartner® Magic Quadrant™ for Digital Commerce report.

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Gartner, Magic Quadrant for Digital Commerce, Mike Lowndes, Sandy Shen, Jason Daigler, Aditya Vasudevan, November 2025. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.