[Commerce Management] Scaling GMV With Meta Ads Manager

🚀 Continue learning ecommerce growth strategies for free: https://academy.vtex.com/?utm_source=youtube&utm_medium=organic&utm_campaign=bf_meta_ads This is Part 2 of the Commerce Management series. In this lesson, we explore how Meta Ads Manager can be used to increase GMV during peak sales events. Topics covered: • Paid acquisition strategies for Black Friday • Campaign structure for seasonal demand • Budget allocation strategies • Audience targeting for ecommerce growth • Scaling campaigns during peak sales periods Paid media plays a key role in maximizing demand during seasonal events. For deeper ecommerce marketing strategies and growth frameworks, explore the full programs inside VTEX Academy. Start learning for free: https://academy.vtex.com ▶ Watch Part 1: Black Friday: Preparing Procurement to Avoid Costly Mistakes https://www.youtube.com/watch?v=whB4XO-UyyA ▶ Watch Part 3: Strategies to Maximize Seasonal Sales https://youtu.be/7O2H3Qb0z8c?si=0djIM-snt2fS_a1z #MetaAds #EcommerceGrowth #BlackFridayMarketing #PerformanceMarketing